
I simply fell. FELL IN LOVE with photography and more recently with makeup – specifically with MUD. I am ready to get busy, I want to #MUDONMYFACE and on #YOURS and I want to create beautiful images for our makeup students that help them build successful careers for themselves in this industry. My partnership with The MakeUp Effect and MUD creates and unparalled opportunity for us!
About Adri
It wasn’t a toy camera. It wasn’t a life-long love-affair with photos and it most certainly did not just happen overnight. It was a journey of learning, self-discovery, adventures, self-doubt at times, triumphs and fails. And of course it is a story of falling in love. And BOY DO I LOVE MY CALLING.
I love that a snapshot can become a treasured keepsake in years to come. I love that a simple, elegant picture can tell a story of love, reveal personality, capture a thought or a feeling and immortalise a special occasion. I am honoured to have an opportunity to pursue my passion and use my talent daily to serve people in their quest to make memories. BUT there is more. Photography and creative communication is about crafting a message that will connect, compel and persuade. It will speak with and without your sales team. It will advertise, sell and entice.
What it boils down to is the powerful play between light on surface, textures. Shadows that are accentuated or pushed back. Light called out to flash or softly played over a subject. In a world cluttered with visual onslaught and overstimulation, Allume is simply my opportunity to be my kinda light in the world around me.
I would be honoured to partner with you to create photos and designs that will help you bring a bolder, stronger conceptual message to your business. I am excited to put my 11+ years of design, branding and visual communication at your disposal so that we can create a dynamic arsenal commercial imagery and material that will add oomph and pizzazz to your marketing plan.
“We’ll be that city on a hill burning brightly
We’ll be a light to the world shining Your glory.” Chris Tomlin / Passion.
MUD Showroom address: 72-74 Edward Street, Durbanville
Opening date/Open day: 18 August 2015
Email address: adri@themakeupeffect.co.za






